Circular Fashion Practices

I embarked on a journey to build a fashion legacy focused on making a positive impact on the world through conscious practices. Around 12 years ago, when sustainability was not yet widely adopted or recognized, I carved my own path and emerged as a pioneer in the industry.

I traveled the world to find environmentally-friendly materials like baby alpaca, pima cotton, and toquilla straw, while also seeking the most skilled artisans in the field. For each design, I carefully select the right team to bring the craftsmanship to life. By working with family-owned businesses and artisans in Italy, India, France, Peru, and Ecuador, I ensure a global approach that preserves cultural heritage and honors craftsmanship. Luxury fashion can be both beautiful and responsible.

• Handcrafted Focus: Emphasis on traditional craftsmanship that uses less energy, reducing the fashion industry’s environmental impact.
• Minimal Machinery Use: Haute Couture pieces are handmade, reducing reliance on industrial machinery and lowering energy consumption, unlike mass-market fashion.
• Fewer Carbon Emissions: Lower emissions due to minimal machinery use and slower production processes.

• On-Demand Production: Made-to-order and limited editions offered to retailers. Custom-made services for direct clients help reduce waste inventory.
• Longevity: Timeless, high-quality pieces encourage consumers to value, cherish, and keep garments for years.

• Preserving Heritage Skills: Working with skilled artisans who use sustainable, traditional techniques like hand embroidery and weaving.
• Fair Wages and Conditions: Ensuring fair compensation and respectful working conditions for artisans and the workforce.

• Sustainable Packaging: Our recyclable packaging supports circular fashion and reduces waste.